Description

Facebook Live has been around for a while now and a number of businesses are using it effectively as a promotional tool. But a lot of businesses are failing to use this powerful medium as a way to get the word out about what they have to offer.
A lot of business owners either do not recognize the potential that Facebook Live offers them or they have no idea how they can use it effectively to enhance their brand awareness and drive more leads and sales for their business.
So in this powerful report we will reveal why you should be using Facebook Live as a way to promote your business and show you 12 ways that you can use it to best effect. You will never be short of promotional ideas with Facebook Live after reading this short report.
So let’s get on with it shall we?
Why You Should Use Facebook Live To Promote Your
Business
If you are not aware of the power of live video then you need to read this section very carefully. There are a number of benefits for your business here and we will highlight the main ones below.
It’s great for Building Trust
When you create a Facebook Live event your audience can see who you are. By using the right approach, your event will seem like it is a one to one session for all of your viewers. People want to see who you are and know what you stand for. This is essential for building trust. You may have heard of the KLT principle before. This stands for Know, Like and Trust. When you achieve this with your audience they will be a lot more likely to make a purchase. Facebook Live provides you with the opportunity to develop your KLT factor.
Engage with your Audience
Not only does Facebook have the largest amount of potential customers for you through their billions of users, they also provide you the opportunity to engage with your target audience. The most effective way to do this is through the use of Facebook Live events